Ambient scent marketing activates olfactory When it comes to depicting a hotel experience, our lexicon usually describes a journey primarily of sights—soothing room ambience, extravagant lobby... Read More
Gray is the New Green Part 2 As a resident baby boomer writer, it’s time once again for me to chime in with a few thoughts on... Read More
Ten Hotel Predictions for 2013 This year was remarkable in many ways; demographics, economics, politics, education, manufacturing, all are changing. Looking to 2013, I believe... Read More
Branding is dominated by emotion A study conducted last year by Protean Strategies, working in conjunction with the research firm Hotspex, has shed some new light on... Read More
In Search of the Holy Grail – Making the Perfect Website This past month, I had the privilege of judging entries for this year’s HSMAI (Hospitality Sales and Marketing Association International)... Read More
Ten Ways to Spark a Better 2013 Let’s put New Year’s resolutions aside for a moment. Every owner and GM I know wants to find ways to... Read More
Gray is the New Green Gazing ahead to 2013 and beyond, much of the discussion in hotelier circles pertains to the impact of technological changes... Read More
Wooing Those Travel Bloggers If you haven’t already realized, there’s a very eager and knowledgeable community of writers ready to spread the good word... Read More
The R Word and What It Means for Hotel Managers This short note is for general managers and other senior managers over 50. If you do not meet these two... Read More
