Services
As Leading Hotel Consultants, We Don't Just Follow Trends; We Invent Them
We work with hotel owners, developers and C-level executives in the luxury, upscale, boutique and independent categories to implement programs that ensure long-term asset growth. Our bespoke and nuanced approach means supporting client goals using whichever skills are needed depending on what the situation requires.
For HOTEL Owners

Asset Management
Property improvement plans with capex and opex forecasting
Property expansions, repositions, rebranding and reflagging
Capital stack support and investor presentation assembly
Secret shopper reports and onsite team evaluations

Ancillary Businesses
Defining a property’s reason to visit through experiences
Total revenue analysis and commercialization
Advanced wellness and longevity programming
Food and beverage reviews and conceptualization

Sales & Marketing
Territory representation for media buys and digital advertising
Marketing plan reviews and go-to-market advisory
Group sales strategic advisory and sales team training
Revenue management (rate planning, yielding, direct booking)

Technology Architecture
Tech ecosystem planning for effective merchandizing
Evaluating the team’s use of current systems
Vendor selection and implementation oversight
Envisioning next-gen tech with roadmap development
For Hotel Developers

Conceptualization
Site selection, brand selection and master plan advisory
Defining core reasons to visit (wellness, culinary, activities)
Feasibility studies, proforma, revenue forecasting, capex planning
Investor presentation assembly for equity or debt financing support

Project Planning
Determining operational details (size, theme, features)
Detailed luxury program design and area planning
Documentation, scheduling and detailed budgeting
Partner recruitment (architects, designers, engineers, suppliers)

Technical Services
FF&E and OS&E capital planning with value engineering
Management company and supplier recommendations
Technology architecture planning and implementation
Specific wellness and ancillary program definitions

Preopening Services
Executive team recruitment and team development
Establishing standard operating procedures
Marketing plans and awareness campaign oversight
Pre-sales strategy and sales team training
As INDUSTRY Thought Leaders

Keynote Speeches
Current trends and lessons from lifestyle and ultraluxury
How wellness and the longevity revolution will evolve hospitality
Using technology for a healthier profitability mix and flowthrough
Growing total revenues with welltech and new or peak experiences

Conference Panels
Available as moderators and panelists or for webinars
Able to offer a global yet grounded perspective on luxury hospitality
Regular podcast appearances and online interviews
Topics: hotel luxury, wellness, longevity, next-gen tech

Strategy Sessions
Deploys leading industry expertise to every engagement
Available to lead executive team planning meetings and retreats
Experienced sales and marketing team training and secret shoppers
Offered as a day rate as well as on a multi-day basis

Hotel Influencers
Authority amongst corporate and group travel planners
Helps to build prestige for major industry accolades
Can be recruited for property experiences, site visits and tours
Can interview top officers then write about the brand