Meet the managers: the one-two punch of social media and face-time to heighten loyalty Here’s a marketing creed that was scribed into textbooks well over 30 years ago, back when I was an MBA... Read More
Is it time to start traditional marketing again? Now that the first quarter of 2011 is through, the overarching trade data is starting to pile up; some good,... Read More
Commoditization: A Wake Up Call for 4-Star Chain Hotel Management A recent article by Michael Scully, Managing Director Hospitality of Seven Tides Development, reinforces the need to prevent commoditization of... Read More