The Downward Spiral of SEO and SEM Want to hold the top spot on Google for everyone searching an accommodation in your area? I am sure that... Read More
CRM Success Is Built On Partnerships Participating in a recent panel discussion in Toronto sponsored by Global Hotel Alliance (GHA) alongside experts from Acxiom, Serenata, Oracle... Read More
Analyzing Airbnb’s Advertising I have to hand it to the folks running Airbnb. Their brilliance in communicating their message makes all of us... Read More
HITEC 2017: A Show About Integration For those who did not attend the 2017 edition of HITEC, held in Toronto this time around, you may be... Read More
The Four Pillars of Hospitality Technology Nowadays, hoteliers are so inundated with technology that the tasks of prioritization and selection have become far more than just... Read More
Close The Feedback Loop Does any hotel still offer customer satisfaction surveys? Do you, as a hotelier, rely upon comment cards as a quality... Read More
How the Sharing Economy Impacts Select-Service Hotels Outer space may be the only place to escape the onslaught of the newly famous cadre of alternative lodging companies... Read More
Real Data Validates Home Sharing Segment Impact on Hotels Much has been said about the impact of the sharing economy and the proliferation of alternate lodgings on the hotel... Read More
Guestroom TVs are Only the Beginning for Electronic Displays It’s going to take a long time to dispel our belief that televisions are meant solely for a viewing experience... Read More