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The Slush-pile Approach to Content MarketingContent marketing took the Internet by storm in 2013, and now that it’s 2014 everyone is aware of this near-compulsory… |
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Five Things Hoteliers Can Learn From CanadaHappy Canada Day, everyone! One day a year, it’s time to turn our spotlights on my home country, the Great… |
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Your Colors Are Your BrandHere’s a scary story. I’m driving to a meeting and get stopped at an intersection. While waiting for the light… |
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Making Guests Happy, Casino StyleA recent trip to Las Vegas for some quick R&R reminded me of the importance of capitalizing on every opportunity… |
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Adapting To the Age Of Location AnalyticsBig Brother is coming. He knows where you are. He’s tracking your every move. Despite whatever dystopian fiction you’ve read,… |
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All Eyes On SummerThe Memorial Day long weekend traditionally marks the beginning of summer. And so, as the sun returns and the lands… |
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Hotel Room ‘Hauling’Have you heard of “hauling” or, to be a little more precise, a haul video? For those of you who… |
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Gray Is the New Green, Part 6: Thinking Medium TermWhile drawing more Millennials seems to all the rage these days, we should not forget they are still in their… |
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Canada: Spam Canary in the Consumer MineThe world of email marketing is about to undergo yet another earth-shattering change — at least in Canada. In case… |
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Profiling the Modern Chinese TravelerLet’s face it: China is a big deal, both in terms of geopolitics and outbound travel. The former is beyond… |